Hot stilettos, retro-cool, fiery colour combos and the best of couture marked the high-style party to unveil Heineken’s new stylish 33cl cans at the Heineken House in Lagos.
The exotic show draws a nice curtain on Heineken’s charge to bring a fresh perspective to beer consumption in Nigeria.
The aesthetic ensemble is an initiative of the international premium beer brand, Heineken and its zest to redefine style with a ravishing new design imbued with high-class credibility.
It came as no surprise that the unveil event turned out to be a masterly collage of bedazzling looks, inspired by luxe streetwear and patchwork, bespoke fashion statements, ultra-provocative dresses that reflect the Heineken brand’s confidence, edgy style and sheer sophistication.
The green carpet had celebs standing out for the right reasons as their eye-popping slits and mani-pedi magic were irresistible. Selfies, mutual pouting and banters created the overriding energy at the packed venue specked with lustrous-looking guys and ladies as ushers.
With xxxxx as compere, the show was lit with the Heineken House’s luxurious décor parading an assortment of glamorous chandeliers while the newly designed Heineken 33cl cans, chilled to perfection, awaited eager fingers on the tables. The new cans vertical arrangement atop the tables spoke of its chic elegance with tiny drops of water dripping along the sleek-bodied can to ignite orgasmic excitement.
The visually stimulating cans are a blissful juxtapose of mild bitterness and effortless sips. Flashes of pyrotechnics blended with the ear-splitting sounds as the new Heineken Cans were unveiled.
The Senior Brand Manager, Heineken, Mfon Bassey expressed his satisfaction at the newly unveiled stylish Heineken 33cl cans, reaffirming the brand’s commitment to innovation to improve urban lifestyle with the beer experience.
In his words, “This year has been exciting for Heineken in Nigeria. Through our carefully thought out campaigns, we have reinforced strong connections with our consumers by gifting them unique, remarkable and unforgettable experiences. As we strive to consistently raise the bar in our consumer experience, the new 33cl cans re-establish our resolve to constantly innovate by zooming in on the recognized details that makes Heineken, Heineken; while maintaining that same originality and great taste.”
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by 208headlines